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2008 Holiday Retail Search Traffic Forecast

Microsoft’s adCenter blog has posted their 2008 Holiday Advertising Guide for search advertisers. Some of the guide’s highlights: “Online retail shopping increases in November by more than 100...

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Search: Not For Layman, Laggards or Luddites

Today’s Saturday Interview in the New Yorks Times was with Google CEO Eric Schmidt. One of Schmidt’s answers was simple yet profound: “We have a product that is more measurable, more targetable, and we...

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Interview with Dr. Qi Lu; President, Microsoft Online Services Group

Microsoft’s PressPass recently interviewed Dr. Qi Lu, the new President of Microsoft’s Online Service Group about his plans for taking Microsoft’s search products to the next level. Microsoft Dr. Qi Lu...

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Small Business Search Engine Marketing Too Costly, Time Consuming and Complex?

Microsoft adCenter conducted a survey of 400 small businesses with 250 employees or less to gauge small business sentiment toward search marketing and advertising. Among the participants’ chief...

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Search Advertising Small Business Market Penetration

Australian small businesses are in line for some stimulus money from search companies Google and Yahoo. According to the Australian, “Yahoo Search Marketing is offering businesses $150 in search...

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Search Advertising Competitive Offer from Microsoft adCenter

I received the following email offer from Microsoft adCenter promoting search advertising with Microsoft. From: Microsoft adCenter [media@microsoftadvertising.com] Sent: Wednesday, July 01, 2009 6:58...

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